Lay's Spicy Ketchup

I bought these right before seeing Dark Knight Rises and I'm fairly certain they got a bit crumpled in my bag, but oh well.  I bought 'em because I hadn't seen them before and of course I suddenly saw them all over the place after.  If they're good that just means I'll be able to find them again!  Sweet.

The bag is bright red and the chips are bright red.  They clearly understand that ketchup is red.  The only thing that isn't red (minus parts of the Lay's logo) are the bowl the ketchup is in, and the jalapeno.  Everything else is red as all get out.

But what do they taste like?
They taste ketchup-y and spicy.  It's the kind of spice that burns my throat, rather than my mouth, which is kinda weird.  There's also a little bit of saltiness in there too - these are Lay's after all.  The flavor isn't actually all that strong after a minute - I tasted more of the chip than the ketchup.  I kinda like these, but the extra spiciness isn't really needed I don't think.

Eating these is a lot like eating plain Lay's chips that got some ketchup on them.  You taste the ketchup from time to time, but you also taste the plain Lay's.  Also, the 'spicy' gets stronger than the actual flavor quite quickly so I really didn't find myself tasting much ketchup.

There's also a very uneven seasoning distribution.  Some of the chips are practically red with flavoring, and others look like they barely got any.  These chips did make me want to try regular ketchup chips, though.  I think without the extra spice these could be pretty good, but as is they leave my mouth burning a bit too long.  If you've tried the ketchup chips and felt that they didn't make your mouth burn enough, you could do worse than picking up a bag of these.

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